Nitin Jain is the President and Chief Executive Officer of Sienna Senior Living where he is guided by his conviction that it is a tremendous privilege and responsibility to serve Canada’s seniors. With over 90 high quality assets and presence in Ontario, British Columbia, Saskatchewan and Alberta, Sienna is one of Canada’s leading operators in the seniors’ living sector. With a focus on supporting Sienna’s 12,000 team members, the Sienna Ownership and Rewards (SOAR) program, a first in the sector, was created, granting team members shares in the company and promoting an ownership culture. Prior to becoming President and CEO in June 2020, he served as Sienna’s Chief Financial Officer and Chief Investment Officer for six years, overseeing more than $1 billion in new investments. He has also held senior leadership roles at Canadian Tire and General Electric before joining Sienna. Nitin’s global career experience began as an operational leader in the hotel and hospitality sector, where he rebuilt and re-invigorated large and diverse teams. He holds an MBA from the University of Notre Dame and obtained his undergraduate degree in Hotel and Hospitality Management from Widener University and the Indian Institute of Hotel Management.